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AI : Hype vs Reality
In today’s rapidly evolving technological landscape, Large Language Models (LLMs) and other AI tools have become increasingly prevalent. However, opinions on their utility and impact vary widely. This blog post synthesises a recent Reddit … [Read more…]
Python Roadmap For Beginners
Why learn this: These are the building blocks of Python programming. Without mastering these concepts, you won’t be able to write functional code or progress to more advanced topics. These fundamentals form the language … [Read more…]
Real Startup Story : From Zero to $7.5M and Back
Introduction Building a successful business is often portrayed as a linear journey upward, but the reality can be much more tumultuous. Today, I’m sharing a real startup story of a young entrepreneur who built … [Read more…]
Dimensionality Reduction: Signal vs. Noise in Machine Learning
We’ve all been there: you get a new dataset, and your first instinct is to understand what’s happening beneath the surface. Which features matter most? What relationships exist in the data? How can we … [Read more…]
Beyond the Hype: What are the Dangers of AI
In recent months, discussions about the “Dangers of AI” have become ubiquitous across social media, news outlets, podcasts, and various other platforms. But what exactly makes artificial intelligence dangerous? Is it the sci-fi scenario … [Read more…]
Website Analytics Platform : Different Perspectives
In today’s data-driven web development landscape, choosing the right Website Analytics Platform is crucial for understanding user behaviour and improving your website’s performance. We’ve compiled insights from real developers discussing their preferred analytics solutions, … [Read more…]
Regulations in AI: Balancing Innovation and Safety
In a recent statement that has sparked considerable debate in the tech community, Elon Musk advocated for the complete removal of regulations in AI. Stating that “Regulations, basically, should be default gone… Not default … [Read more…]
Key Lessons From Failed Startups
In the dynamic world of startups, failure often serves as the greatest teacher. A recent discussion among entrepreneurs over Reddit revealed valuable insights from their experiences with failed ventures. This comprehensive analysis breaks down … [Read more…]
The AI Revolution in SaaS: Evolution or Extinction?
As artificial intelligence continues to transform industries across the board, a heated debate has emerged about its impact on the Software-as-a-Service (SaaS) sector, particularly vertical SaaS companies that provide specialised solutions for specific industries. … [Read more…]
Startup Rounds of Funding: Product Market Fit to IPO
How do you build a startup? You identify a problem and create a solution. But turning that solution into a successful & fast growing business requires funding. Not all businesses need funding but fast … [Read more…]
PostHog vs Google Analytics: Choose the right tool
When building a product or business, having a powerful analytics tool that supports your long-term goals can make a massive difference. In today’s competitive analytics landscape, users are constantly seeking the best options and … [Read more…]
Five: The Startup Growth Metrics You Need
You’re about to launch your dream startup. You have a product ready, you know your audience, and your plans are set. The money is in place, and you’re ready to hit the market. But … [Read more…]
Mixpanel Vs Amplitude
Choosing the Right Analytics Tool for Your! If you are still early in your startup journey, understand how Data Analytics RoadMap looks like! Read thisStartup: Choosing between the right tools : Mixpanel vs Amplitude … [Read more…]
Data Analytics RoadMap
So you decided to get onto the Data Bandwagon by giving Data related careers a shot! Despite, plenty of information online, the challenge with Data Roles is understanding the different types of roles, how … [Read more…]
What is Supply Chain Planning?
What is Supply Chain Planning ? This is a question some might ask when they hear the term supply chain and planning is the additional suffix added to explain the meaning in total. To … [Read more…]
An Introductory Guide to Data Preprocessing: Steps, Tools, and Best Practices
Data preprocessing is the foundation of any successful data analysis project. In this blog, we explore the critical steps to clean, transform, and prepare data using the Yahoo Finance Nifty-50 dataset as a case study. Learn how to handle missing values, remove outliers, scale features, and more to enhance data quality and improve model accuracy. Whether you’re a beginner or seasoned analyst, mastering these techniques will amplify your data-driven decision-making.
Strategic Pricing for hardware companies!
The previous blog on Pricing Strategy for Hardware Company, successfully laid the groundwork for to understanding different ways to compete and how pricing can play a key strategic role. We saw the case of … [Read more…]
Upfront Payment: A Strategic Pricing Alternative
Have you ever noticed the banners at small-time restaurants that say, “Take a token first, and then you will get the food”? That’s the purest form of upfront payment. You might have also seen … [Read more…]
How to price your product
The startup culture has rapidly evolved in India. Startup Analytics is here to provide insights into essential stages of your startup’s Zero2One journey. Picture this: you are ready with your product to land into … [Read more…]
How to Webscrape with Python!
The most urgent and commonly misrepresented conversation in Data Science is that we never get clean and ready to use data. The .xlsx and .csv will have issues from the source and it is … [Read more…]
AI <> Data Science
Artificial Intelligence (AI) is the buzzword of our generation. Tech Giants, aka the Googles and OpenAIs of the world, are competing to gain an edge in the AI space. OpenAI recently launched its new … [Read more…]

How to build Chatbot with ChatGPT
With ChatGPT raging, I explored how to build a chatbot with ChatGPT . This exercise aimed to see if we could tune a custom GPT model based on one’s data. There are two ways … [Read more…]
How to Learn SQL
SQL aka structured query language is the base for Pizza (Analytics and Data Science). While everyone goes gung-ho about the toppings and cheese (machine learning & fancy algorithms). SQL is critical for being able … [Read more…]
How to get Automated Insights from Google Analytics
Google Analytics is one of the most popular website tracking tools and is especially important for startups and small businesses. In today’s age of data and fast experimentation. Thereby, it’s important to set it … [Read more…]
Twitter Analytics Tools
Twitter is one of the world’s most popular social media platforms with over a billion users. Many businesses use Twitter to reach and connect with their customers. Twitter can help you reach a wide … [Read more…]

Google Analytics Alternatives
Google Analytics has a huge caveat. While Google offers free analytics services, it does so in exchange for sharing that data with Google. As there is a rise in the need for more privacy … [Read more…]
Issues with Google Analytics
“The goal is to turn data into information, and information into insight.” Carly Fiorina, former executive, president, and chair of Hewlett-Packard Co. Google Analytics has been a revolutionary tool and one of the first … [Read more…]
Product Managers Can Learn from Trading
What could be similar between two industries as different as Product Management and Trading? The title looks like a misnomer and probably even an oxymoron. At one end, we have product management, where many … [Read more…]

What is product-market fit?
Thinking Lady

The Case For Indian Startups
Not a day goes by without news about some big event happening in the ecosystem of Indian Startups. It’s either: new funding, more unicorns, IPOs or developer salaries getting out of hand in Bangalore. … [Read more…]
Traits Of A Good Non-Tech Founder
If you are a techie and looking to partner with a good non-tech founder for your venture, hustle. There are certain qualities and traits to look for. Like businesses, there are only two types … [Read more…]
Startup Analytics Tools
There are a bunch of must-have startup analytics tools for both pre-product-market fit and beyond. The idea is to keep things simple and fetch get the insights quick. Without data, you are just another … [Read more…]
How to find a Tech Co-Founder
Finding a tech co-founder is hard and pre-assumed to be the first step in building a startup/project when it comes way down the order. Always deliver more than expected Larry Page Having done dozens … [Read more…]
How to get the first 1000 Customers?
“All your customers are partners in your mission” Shep Hyken Not sure about customers being partners in the mission but without a customer base, you don’t have a business but a hobby. This holds … [Read more…]
Compliance For Startups in India
Compliance for startups in India is a huge pain point. The myriad of compliances and legal aspects continue to be a thorn in the ecosystem. The goal here is to pen down some of … [Read more…]
Google Analytics Metrics for Startups
In God, we trust. All others must bring data W Deming Google Analytics is one of the most popular website tracking tools and is especially important for startups. It is important as they are … [Read more…]
Startup Sales and Marketing Stack (Tech)
“CEOs that build their organisation’s processes, technology and culture around the experience buyers want and value outperform their peers. That starts by aligning sales and marketing, not by resolving differences between them, but by … [Read more…]
Accounting For Startups
Accounting is the language of business Warren Buffet One of the biggest challenges of running a business is the need to understand and leverage accounting. An understanding of accounting for startups will help run … [Read more…]
Google AdWords for Beginners
If you build it… you may still need Google AdWords. Jennifer Mesenbrick In case you’re similar to most entrepreneurs, running promotions on Google is enticing and alarming. All things considered, assuming you do it … [Read more…]
Startup Fundraising (Term Sheet)
While the whole idea of getting funded and getting a term sheet sounds fun. The money comes with serious riders and conditions.
Product Market Fit (Startup That Failed)
At least 72% of startups face one of the product market-related issues directly, making it the primary reason for startup failures.
Startup Books
Over some time, I have had a chance to read some great books on product, analytics and traction from a startup’s point of view. They are insightful and help reduce the number of unknowns … [Read more…]
Google Pay Gamification (Product Management)
Tez now renamed Google Pay has been quite a successful application having clocked over 30 million transactions within 37 days of its initiation.
Microsoft GitHub Acquisition(Product Management)
Nadella’s appointment as CEO in 2014, he’s made 3 acquisitions in each of the divisions mentioned above including Github
Box8 Product Management
If we look deeply, we realise only Box8 is a true Food-Tech firm playing in the entire value chain.
Pedl Product Management
Despite the challenges, Pedl is an amazing concept which should be able to capture people’s attention as health consciousness and lifestyle become more popular
Startup Cities (Bangalore Vs Gurgaon)
A couple of things were very apparent: no city matches Bangalore in the tech and general startup ecosystem
Startup Questions To Ask
Startups are hard and ensuring that one is clear on some of the following aspects is important so the chances of failure can be brought down dramatically.